Because we cover delivery and advertisement in addition to development and production of the original films, we can directly pass along the vivid excitement of the films to the world as a one-stop-service. We are generating new stories while we look the depth of the human nature and continue self-reviews. Our role is to be a general lead to embody the stories and make delivery and advertisement strategy to pass along the stories to as many people as possible.

We create video content and animation with flexible mindset following the rapid changing lifestyle and entertainment trend with technological advances. We provide one-stop-service from the video planning to the production.

We take advantage of the network and the skill set of Lander members around the world. We capture travel, culture, fashion, art and etc. that makes women’s’ life fruitful and create original digital content that strongly appeals to the consumer’s sense and consciousness.

Novels, poems, picture-card stories, stages, dramas, SNS or blogs. No matter which field we are in, our mission is to create stories to inspire “ambition to reach for the stars” from the scratch.

In addition to write and contribute the articles regarding the unique working style that Lander has been implemented as well as the exciting adventure stories of our CEO Mutsumi, we interview the people leading a unique lifestyle. Our goal is to encourage and inspire all women to have “ambition to reach for the stars”.

• Produce creators
We identify and produce talented creators including film directors. Our goal is to increase the amount of the world-level Japanese entertainment by broadening their field of activities.

• Junkan Salon
We produce out-of-box content under the theme of circulating the mind, body and ambient.

The clients may have the specific goals, such as introducing something into the world or creating certain topics. To achieve such goals, we look at the whole picture and develop, direct and implement the method to deliver the best products to our clients based on the precise understanding of the client, partner and creator’s intention. Our multi-directional management covers client relation management, adequate staffing, products management, progress management, financial management and etc. We produce genreless creative products including web, graphic, event, content, product and etc. and we lead the project from the beginning to the end.

To make a creative product that grabs the attention of today’s consumer, you need a robust and strategic foundation work, which is called progress management. Because Lander has the members in many countries and regions, we have accumulated communication, information sharing and management know-how to build a strong team and it evolved to a unique strategic project progress management. We take advantage of this unique project management method （Lander Control^TM）to manage the progress to produce high quality creative products.

Lander’s assets are; （1）All members including influencers are female. （2）Our members live around the world and each of them has the up-to-date local information and the network. （3）Cutting-edge creativity cultivated by content creation. Based on them, we set up your marketing communication strategy. We can conduct unique marketing research (see below for details), design realistic target and persona and set up strategies including perception flow that easily causes market diffusion and penetration. As we have experience in luxury brands and lifestyle brands, we can tactically set up the communication strategy that follows the brand worldview and integrated with the digital tools.

Among above-mentioned marketing communication strategies, Lander’s specialty is customer value maximization through digital marketing commutation. We identify the most adequate digital medias not limited to SNS to set up communication strategy per each media. Because Lander’s members include influencers and leaders, while we embody the brand’s worldview, we can cause diffusion and buzz by adequate prosumers to support the strategy setting and the implementation of the digital marketing communication.

Since our establishment in 2002, Lander strives to plan and produce high-quality creative products. Today we pursue providing innovative products that precisely reflect worldview particularly in the digital field. Our CEO, Mutsumi is an international creative producer who was awarded numbers of titles including Cannes Lions, obtained artist visa for the United States. She will be your producer to plan and manage the creative products.

While paying close attention to the client’s challenges and goals, we plan and develop the branded content that represents the worldview of the brand from the scratch. SNS or conventional ad spot is not always required to grab the attention of today’s consumer as little action has the same power to spread and penetrate the idea. In some cases, articles or coffee event is more effective. We come up with the idea of the branded content from scratch to drive real market diffusion and penetration.

Our strengths are the solid planning capability and the network. We propose out-of-box promotion and produce from beginning to the end. We also mix industries and adopt reverse thinking to break the routines of promotion method to deliver fresh subject to the consumers that easily spreads among people.

Lander connects to the worldwide communities with leading female members. They actually live in the world’s latest trend and also are professionals of creative field such as planning, production, editing, writing, marketing strategy setting and etc. Using their leading sense and creativity, we support development of the one step ahead products and services.

Lander’s assets are; （1）All members including influencers are female. （2）Our members live in around the world and each of them has the latest local information and the network. （3）Cutting-edge creativity cultivated by content creation. We take advantage of them and implement unique marketing research while understanding the world’s trend and the latest trend from the female’s viewpoint. Lander is particularly good at qualitative marketing research that can be easily ignored by the quantitative data. We can implement trend research. We also recruit and coordinate the research in general.